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Retailers - customer experience - do your staff know what is expected of them?

You take pride in the quality of products and services you provide, and you know that the customer is king. These days, customer experience in your store is just as important as the quality, price and attractiveness of your products. It is all about how your customers feel when in your store. There are so many online and social media platforms for people to quickly and easily voice their opinions these days and so bad news can travel fast! As a retail business owner, you know it is best to make sure you’re not on the wrong side of a customer review.

So how do your customers feel when they walk into your store and how do you make sure your staff are as invested in the customer experience as you?

Setting presentation standards, expectations and outlining the general rules and values of your business can be done simply and easily by providing your staff with a code of conduct policy. It doesn’t need to be wordy and overcomplicated, but it can make managing performance and any non-compliance much easier when you have a set of guidelines to refer to.

It can be a short, sharp and to the point document that is easy to read and covers all bases including employee behaviour, break times and the general expectations of your retail staff.


There is no need to reinvent the wheel. GoldDocs has a Code of Conduct template especially for retailers that you can customise once downloaded. It is short and sweet, and straight to the point. Best of all, it only takes a few minutes to put together and employees can read it without losing interest. Let GoldDocs take care of the paperwork so that you can get back to the business of providing your customers the kind of quality service they’ve come to expect. Check it out here.

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